Stockholm, Sweden – June 7, 2024

RaceID AB is proud to announce its new collaboration with Lidingöloppet, one of the world’s most prestigious long-distance races. This collaboration entails Lidingöloppet marketing and selling RaceID Miles, advanced AI-driven training programs, to help runners achieve their training goals.

RaceID Miles is a training program developed in collaboration with svexa, a world-leading company in data analysis, training, and training modulation. The training programs use advanced algorithms and AI technology to create personalized training plans that optimize each runner’s performance and help them reach new heights.

“We are very excited to enter this collaboration with Lidingöloppet,” says Erik Sjöbeck, CEO of RaceID AB. “By combining our technological expertise with Lidingöloppet’s long experience and strong brand in the running world, we are confident that we can offer runners the best tools to improve their results.”

Lidingöloppet, known for its challenging terrain courses and large number of participants, sees this as an opportunity to provide its runners with additional support in their training journeys. “Being able to offer our participants the RaceID Miles AI-driven training programs is a significant step forward,” says Carina Thomasson, Sponsorship Manager at Lidingöloppet. “We believe this technology can truly enhance how our runners prepare and perform, both at Lidingöloppet and our other races.”

RaceID Miles training programs are available for runners at all levels and can be easily adapted to individual goals and needs. Using AI and data-driven insights, each runner can receive a customized training plan that takes into account their specific conditions and goals.

About RaceID

RaceID is an innovative sports technology company whose platform, RaceID, engages over 100,000 participants annually. Using the latest technology, RaceID strives to help athletes at all levels find their next challenge and achieve their goals with a smile on their faces.

About Lidingöloppet

Lidingöloppet is one of the world’s largest trail-running races and has been organized since 1965. With a course that stretches across the scenic landscape of Lidingö, the race annually attracts tens of thousands of runners from around the world. Lidingöloppet is known for its challenging terrain and strong community among runners.

For additional information, please contact:

Erik Sjöbeck
CEO, RaceID AB
Email: erik@raceid.com
Phone: +46 722 22 43 20

Carina Thomasson
Sponsorship Manager, Lidingöloppet
Email: carina.thomasson@lidingoloppet.se
Phone: +46 70 70 793 40 73